As we know, challenges for new business are going complicated. Effects of globalization & technological environment are changing so rapidly that, its quiet impossible to set up a new business, without having a proper plan. Suppose that you want to open a computer selling store .If you have a clear vision about your business than must have to find out some information. Let’s check out.
- Who are your competitors & how they manage their activity?
- What are the competitive advantages that you have or why you think people will buy your products as you are new comer at this field ?
- Have you enough financial ability to recover any negative situation that may be arising during your business launching period?
- Do you have enough confidence over your strategy & business plan?
You can go for a SWOT analysis on both of you & competitor’s business .When you will compare two results, you may found some objects that you didn’t think before. That’s can be a simple research , that you can run by yourself without professional help . Becareful about information that you need to put down for SWOT analysis. Don’t put any information until you are not 100% confirm of that, it may causes of error.
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